Back to Basics: Tips for Building a Strong Brand Identity in the Digital Age
Brand Loyalty: Nike and the Kindergartener  I couldn’t wait to write about brand identity for the back to basic series. In this post,...
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Kayah Marketing
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kayahmarketing
Jul 22 min
Back to Basics: The Foundations of Marketing Strategies
Embracing the Uncharted: My Unexpected Journey in Tech Marketing 20 years ago, my marketing journey began with unclear expectations but a...
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kayahmarketing
Feb 113 min
7 Common Pitfalls of Diversity Marketing
What is diversity marketing? Â Diversity marketing, also known as multicultural marketing or inclusive marketing, refers to the practice...
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kayahmarketing
Sep 27, 20234 min
Unlocking Success: The 5 Essential Ps for Your Marketing Strategy
The Essential 5 Ps: Crafting a Marketing Plan for Today's World With the emergence of social media, there is a perception that marketing...
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